I recently had some comments on twitter around fees. The comments were justified:
“I wonder
what percentage of people would say they can’t afford one, come January…..”
“Difference
is customer didn’t actually see the charge. I think a lot will jump ship to
execution only”
I have in a number of blogs commented on fees but
for this final blog of the year I wanted to clarify adviser charging, and how
this is different to commission.
In the past the relationship has firmly been
product provider / adviser driven so commission was paid from the product
provider to the adviser. Often, although disclosed in sales documents it was
never really seen. It is important to note that this applies to both advised
and execution only. So typically with a fund the fund charge would be say 1.5%
and the adviser would get 0.5% of that fee, and for execution only well in some
cases they receive up to 1%.
RDR effectively says this is wrong and that all
fees should be disclosed and advisers have to adopt this new approach from 1
January 2013. The smaller execution only platforms have also moved to this
approach however the larger execution only platforms are understandably holding
out until they have to do something which is likely to be during 2014.
The misconception with adviser charging is how it
will be charged. The fact is that there will be different models (many of these
are already in place) – some examples include:
- A percentage fee based on the assets managed – so this could be anything from 0.5% to 1% p.a.
- A monetary hourly rate – so this could be anything from £100 per hour plus
- A monthly retainer fee – I have seen these fees set at around £30 per month
Or, it could be a combination of these with perhaps
minimums and maximums.
So, if I take our practice we have over the last
four years run a fee based practice charging up to 1% p.a. Will this change
from 1 January 2013, the answer is no.
The next question is how that fee is paid. In many
cases the end solution we use is a platform and the fee is taken from the
investments the client has. Again this will not change from 1 January 2013.
Clients also have the option to pay by cheque if they want.
As it stands, the platform works as a tool to
deliver solutions. It also enables the client to benefit from rebates from the
fund managers. So when we create portfolios it is the client that benefits from
any rebates from the fund managers. So for example for an ISA or personal
investment the annual fee including the platform charge, the investments and
our fee is around 1.7%. As it stands (before the rebate issue is agreed) a
similar portfolio with an execution only platform which doesn’t fully rebate
fees comes in around 1.4%. So the difference between the two is small.
Of course we wait to see what the FSA do on rebates
because they want to ban all rebates and that means that execution only
platforms will have to re-think their charges and advised platforms will have
to re-think theirs.
But the point with an adviser is as per my last
blog, it is not about the product or end solution it’s about a service which
looks to achieve and maintain your desired standard of living.
So when we consider the fee we are paying perhaps we need to consider
less about comparing against the end solution but against the service and
decide whether this is worth the money we are paying. Consider these statistics which I used in a recent blog:
- Individuals who have an adviser tend to have more holistic solutions like life insurance, pension and investment products than non-advised individuals
- The current average pension pot for consumers who have been advised on their retirement planning is £74,554.30, nearly double that of those not seeking advice
- Those who have taken advice put nearly a third more a month into their pension plan
- On investments, people with an adviser save for longer and contribute more, leading to an average investment value which is over £40,000 higher than the average for those who haven’t sought advice
This is a point that is often missed and needs to be considered.
Perhaps the question we can’t answer is that financial planners who have not
adopted this approach in the past may need to draw a line in the sand where
simply they cannot provide the same level of service below a certain threshold
and then what do those people do. That is an unknown but it will play out in
time.